The state Tourism Arts and Cultural Development Committee–consisting of members of the House and Senate–held a hearing recently at Plimoth Plantation to exchange ideas about marketing the state’s tourist attractions. Senate President Therese Murray attended and says Plymouth was chosen as the location for the hearing for good reason: ”This is one of a number of hearings that are going to be held across the state and they chose Plymouth because really we’re the heart of the cultural and arts scene and history.” Murray’s concerns center around the 72,000 jobs in our area that are fueled by the tourism industry and emphasizes how important it is to market strategically: ”And particularly, as you can see the port of Boston, because a lot of our people do come through there–they fly in an out of Logan Airport–that we have advertising in the airport that talks about the rest of the state. I think there’s a lot more we can do. We’re doing pretty well. We had a lot of visitors. We had a great season, but we could do a lot better.” Advance planning for Plymouth’s 400th Anniversary Celebration was also one of Murray’s top agenda items.
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