THE SOUTH SHORE’S MORNING NEWS WITH ROB HAKALA
The South Shore’s Morning News was created in November 2000 by Rob Hakala who has produced and hosted the show ever since. The program airs Monday through Friday from 5:00 a.m. – 10:00 a.m. and brings you all the news you need to know to start your day! From local and national news every 30 minutes, traffic and weather every ten minutes on the 9’s, local and high school sports updates at :22 and :52 past the hour and informative interviews with people from across the south shore and the world, The South Shore’s Morning News is the right way to start your day!
FOLLOW THE SHOW!

Rob Hakala
(781) 837-1166 ext. 330
More about Rob
Rob has had a passion for radio ever since he received his first radio and microphone at the age of 12.
Not long after that, he was “broadcasting” to family and friends on his pretend radio station. Although Rob enjoyed this, it soon became awkward at family functions.
Years later, he wound up broadcasting for “real” at Curry College’s 91.5 WMLN-FM in Milton. In 1996, Rob graduated magna cum laude from Curry with a degree in Communications. Soon after, he ended up at 95.9 WATD for his first stint as news reporter and afternoon anchor.
Rob left 95.9 WATD to work full-time for Shadow Traffic in Boston, but the South Shore called him back. He returned to 95.9 WATD in November, 2000 to host a brand new program called “The South Shore’s Morning News.” The program was designed and created by Rob and former WATD News Director Aaron Katersky.
DAILY SCHEDULE
| TIME (AM) | FEATURE |
| 5:25 | This Date in History |
| 5:45 | Celebrity Birthdays |
| 7:27 | Digital Pro Kim Komando |
| 9:42 | Local Artist Spotlight of the Day |
WEEKLY FEATURES
| TIME (AM) | FEATURE |
| 7:45 | More Comfort Mondays – Monday |
| 9:22 | Pet of the Week – Monday |
| 8:10 | Tech Talk with David Snell – Tuesday |
| 9:22 | Paws n’ Claws – Tuesday |
| 7:10 | Hats off to the Arts! Last Wednesday of the Month |
| 9:10 | Love Bites with Francesca Luca – Wednesday |
| 9:35 | The Wednesday Whine with Francesca – Wednesday |
| 8:10 | Coastal Heritage Bank – Thursday |
| 8:40 | Goldie Bounce Golf with Liza Churchill – Thursday |
| 7:10 | Name That Tune w/ Steven from the Plymouth Phil – Friday |
| 9:35 | Sports Insider with Quinn Kelley – Friday |
PET OF THE WEEK

Meet our Pet of the Week, Kiefer
If you're looking for an adventure buddy who will keep you active and shower you with affection,...
The South Shore’s Morning News:
The Good Guy vs. Bad Boy Dilemma
(Be Careful What Lawn You Water) It’s a tale as old as time: the classic case of the "Grass is Greener" Syndrome. You have a partner who is kind, consistent, and follows the rules, yet you find yourself peering over the fence at the "bad boy" types, wondering where...
The “Not Tonight” Chronicles: Navigating the Desire Gap
The Oxygen and the Icing: Why We Need to Stop Downplaying Sexual Incompatibility Let’s stop the polite nodding and get real: Sexual incompatibility isn’t “shallow.” In the world of “serious” relationships, we’re often told that if the conversation is deep and the...
Harmless Crush or Emotional Affair?
Let’s talk about something most people experience… and almost nobody admits. You’re happy at home. You’ve got a solid relationship. You love your partner. And then there’s… him. The guy at work. It starts small. A look that lingers half a second too long. A joke that...
Wednesday’s Whine
Got a gripe? A groan? A petty little problem of your own? All week long you bite your tongue… But relief is coming, so don’t you run! Because every Wednesday, bright and early, We turn complaints into comedy! No whine too small, no rant too tiny; It’s your moment to...
When Silence and Words Mean Different Things
A question came up recently on Love Bites that stuck with me: What happens when one partner says, “If you were a real man, you’d talk about your feelings”and the other shuts down completely? That comment is a low blow. Full stop. Using someone’s identity, especially...
THANK YOU TO OUR SPONSORS!
KIM KOMANDO
Airs weekdays at 7:27 a.m.!
SOUTH SHORE MORNING NEWS PODCAST
“There is a unique excitement and special energy that comes from collaborating with Lisa Azizian and the crew at WATD. When we tune into 95.9FM and hear our brand and message broadcasted, catching the ear of thousands of listeners throughout the day, we are so proud of the work we do. Our mission to raise awareness and funds toward a cure for type 1 diabetes is tremendously assisted and positively impacted by our yearlong partnership with the radio station.
We applaud WATD’s outstanding local news, sports coverage and the on-air entertainment they provide for their audience of Boston’s south shore and are continuously grateful for their sincere and unmatched support.
THE MORNING SHOW TEAM
Beth Foster
Co-Host, The South Shore's Morning News | Digital Media Specialist
(781) 837-1166 ext. 314
Liza Churchill
Sports Reporter | Host, Goldie Bounce Golf
Malcolm Alter
Traffic Reporter

















